At a time where both companies and individuals are looking for maximum efficiency in their activities at the lowest possible cost, Expo Reclam Xmas has opted for efficiency – less time, more intensity. ER Xmas will be condensed into two unique days: Tuesday 6 and Wednesday 7 September in the Feria de Madrid venue.
As an alternative to the usual event, the new edition of Expo Reclam Xmas will take place in September over two unique days, on Tuesday 6 and Wednesday 7 of that month. As a result, the organisation of the event, by Reed Exhibitions Iberia, will cater to current company and individual trends by optimising time and exhibitor resources to condense the edition into two days; therefore, gaining intensity and avoiding wasted time.
It is important to point out that over the two-day duration of the show, each day will be in full as ER Xmas will have a continuous opening time, from 10:00 hrs. to 18:30 hrs.
This calendar change will also result in a reduced price for participation space - 25% cheaper - and the discount for previous exhibitors will be put back until 17 June, meaning that the deadline has been extended to all those still considering their participation in the show.
In turn, Reed Exhibitions Iberia guarantees that it will work equally hard to notify visitors without holding back on human or economic resources in order to ensure this important trade fair meeting is successfully carried out, and to ensure the professional nature of the event.
Concentrating the event over two days will not affect the show's visitor turnover; in fact, Reed Exhibitions Iberia believes that there will be the same number of visitors in this shorter period. As it happens, at the present time the number of visitors already registered amounts to 2,300 professionals.
Looking towards Christmas
The ER Xmas show is particularly geared towards the Christmas campaign and its aim is to show professional visitors the latest items that can be personalised with a logo or commercial message. The exhibiting companies and professional visitors will take advantage of the two days to chiefly search for items for the highly important Christmas campaign at the end of the year, making ER Xmas the perfect complement to the tradition of Expo Reclam at the beginning of the year.
As with Expo Reclam, ER Xmas will also take place in the modern facilities of Ifema's Feria de Madrid, this time around in Pavilion 14.1 of the Juan Carlos I Trade Fair venue.
The ER Xmas Show, exclusively geared towards professional intermediaries from promotional objects and advertising agencies, will offer a wide range of services, featuring the very reasonably priced package delivery service, provided by the company Envialia.
Reclam Expo 2012 held their dates
The promotional industry event of southern Europe, Expo Reclam, keeps the dates of celebration for 2012 edition. The event will take place on 15, 16 and 17 February next year at IFEMA.
About Reed Exhibitions
Reed Exhibitions Iberia (www.reediberia.com) is the organiser of Expo Reclam and member of Reed Exhibitions – a world leader in trade fair organisation - for Spain and Portugal. In the field of promotional gifts, Reed Exhibitions also organises the leading European Show, PSI Düsseldorf, in Germany (www.psionline.de).
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